Google is evolving its ranking formula at a rapid pace. That’s why our SEO strategy is in a constant state of flow… so we can deliver the best results as quickly as possible.
SEO is all about making your business the most relevant voice within your industry and your target market. By increasing your ranking, more potential clients are exposed to your brand leading to more opportunity for your business.
SEO is part art and part science. The majority of online searches end up with 70% of all enquiries going to the top three ranked websites. Our SEO experts are the best in the business and will ensure the people you want to talk to are heading your way. If your website currently doesn’t sit within the top three ranked websites for the relevant keywords in Google.
Before we customise an SEO strategy for your business, we perform an all the on page factors that can help or hurt your search results will be analyzed, making sure your site meets Google’s Webmaster Guidelines. We will also examine your link profile – check to see if the links you thought you were getting actually exist, and report on the quality and potential effects of your site’s incoming backlinks. Based on the results we will create action plan on everything including site structure, navigation and usability issues, content quality, and “next steps” for future improvements in your search engine marketing strategy.
As part of the SEO Audit, we identify areas of opportunity on your website where your competitors have an advantage over you. It might be that they have a blog they publish regularly. It might be that they have a different page for each keyword they’re targeting, they have diversified backlink profile. Whatever it is, we work with you to close up the gap.
We also get technical with your website, optimising your Title Tags, Meta Tags, Structured Data, Website Speed Optimization, Social Integration, Broken Links and Internal linking structure.
If you service a local area, Ranking well for localised terms such as “dentist melbourne” requires a local optimised website, an optimised Google+ Local page, extensive backlinks and accurate citations from your industry – not to mention some extra work just for local.
We can help you rank in Google Places so that when people search for your business in their local area your website appears. And if you service a number of different suburbs, we can develop a suburb-based SEO strategy designed to rank your website in multiple suburbs so you can maximise your SEO traffic and conversions.We also get technical with your website, optimising your Title Tags, Meta Tags, Structured Data, broken links and internal linking structure.
With more than 50% of all Google searches now conducted on mobile devices, Google has gone ahead and started rolling out Google mobile-first index, keeping this trend in mind mobile search engine optimisation must lie at the heart of any SEO campaign.
To ensure your business is found whenever and wherever potential customers are searching, we make sure your website delivers an outstanding performance for all relevant search queries across all mobile devices.
Google is the biggest search engine on the planet, and the data tells a compelling story:
1. Businesses on the first page of search results reap 70% of Google’s internet traffic
2. 30% of total traffic is taken by the business ranking at number one
3. Organic search results earned through SEO are 8.5 times more likely to be viewed than paid ads
To get on the first page of Google is to make your voice heard above the noise. You can’t afford not to be there – especially when your competition already is.